My strategic public relations programs cut through the clutter to clearly and convincingly demonstrate what makes you indispensable to your customers and partners. I specialize in communicating the complexities of your expertise, work, and experience so you can make connections with people who value what you do and why you do it.
Closing session speech at 2013 International Parking Institute Conference & Expo, Fort Lauderdale, Florida. In this general session speech, I discussed how organizations can improve their marketing cultures by building them around the concept that everyone in the organization is a marketer.
Session presenter at 2014 International Parking Institute Conference & Expo, Dallas, Texas. In this presentation I looked at common marketing mistakes made by parking organizations and how they can be fixed.
Session presenter at 2005 International Parking Institute Conference & Expo, Fort Lauderdale, Florida. In this presentation I provided a review of why marketing is important to parking organizations of all types, and offered tips on how to market more effectively.
Parking Professional, April 2014
Parking Professional, January 2014
Parking Professional, September 2013
Working With Bill“Bill’s program has re-energized Walker’s publicity efforts. His extraordinary knowledge of parking has been invaluable in promoting new business development and helping us maintain a high profile.”
~ Sr. Vice President, Walker Parking Consultants